In the real world, Heineken is known for its uncompromising taste and quality, the result of more than a hundred years of experience and excellence in the art of brewing. The same industry expertise that has made Heineken world famous is translated high-tech to conquer the metaverse with a unique launch event: the world’s first Metabar. For the first bar in the metaverse we took care of the creation of all supporting materials such as posters, official FB event, organic social posts and influencer marketing support.
Heineken Silver is also the official sponsor of the most eagerly awaited tour of the summer: the Jova Beach Party, for which we designed the graphics of the Heineken branded newsletters.