From social media to the shop: the drive-to-store campaign #kiehlslovesitaly
Kiehl’s – brand of L’Orèal group and worldwide leader for skin, hair and body care products, has chosen Sun-TIMES in order to promote the #kiehlsloveitaly’s project.
Offering a unique experience
Kiehl’s Loves Italy represents a special project conceived by the brand to make users living a unique in-store experience. Ten dates, ten kielhl’s store in just as many cities with a unique, great goal: provide customers with something exclusive.
Our idea spreads the love
We have developed the in-store event concept and created the launch video and all the drive-to-store contents with the aim of creating hype and turning views into shop visits.